Midwest Aquatics and Exotics

CHANGES IN MY APPROACH
I have been in the "nursery business" for five year as of this August. When I started out I knew nothing about running a business let alone a nursery. People think it would be easy to operate a nursery, that it would be "fun". Well I'm here to tell you that its not easy, but I still find it rewarding and I guess even "fun". I have studied things like branding, and wrestled with work practices so I can establish costs and expenses. I have tried different marketing approaches. I've set up at the farmers market, I have sold on Ebay. I have sold plants and gardening supplies via online stores. I have even taken appointments with customers to visit and make purchases. I'm am now at a point that I feel I need to take what works and run with it. Over the remainer of the year you will see changes in my companies look. I will be focusing on specific nursery stock and marketing them alone. .